Learn how to navigate the complexities of the health care system and advocate directly for patients with a certificate in Consumer Health Advocacy at UW-Madison.

Is this program right for you?

Help people get the care they need with a Capstone Certificate in Consumer Health Advocacy at the University of Wisconsin-Madison.


The field of patient advocacy is expected to grow more than 20% in the next decade, as more people seek to improve health outcomes, reduce costs, improve quality, and humanize the health care experience for patients and clinicians.


Two certificate tracks allow you to focus on health care advocacy at the patient level or at the policy level. Whether you hope to switch careers, deepen your professional practice, or gain direct patient service before graduate school, the certificate in Consumer Health Advocacy allows you to explore next steps.


You may complete the entire certificate online, following a two-day in-person orientation. Or you can work both in-person and online.


Our educational approach encourages hands-on learning. UW-Madison offers the nation’s only certificate program with an experiential Patient Advocacy Clinic.


We are holistic and selective and consider myriad factors when evaluating applications.


At UW-Madison, you are part of a dynamic and thoughtful learning community that makes a strong, positive impact on the well-being of patients and on the health care industry as a whole.


The Consumer Health Advocacy Program is also available as a non-credit offering. Learn more about the Consumer Health Advocacy Program.


What you learn

  • Gain critical knowledge to successfully navigate medical, legal, insurance, and regulatory systems so you can ensure the best care for patients
  • Access and apply information to solve problems and communicate effectively with doctors, lawyers, social workers, and insurance companies
  • Develop analytical skills to assist with searches for clinical trials, decisions on medical care, and assessments of ethics and values that impact patient care

Where & how you learn


  • Online and blended options available


  • Join a dynamic, interactive, interdisciplinary learning community
  • Learn in a state-of-the-art environment with a faculty that prioritizes individualized guidance
  • Provide advocacy to patients through a web-based database and video conferencing with faculty supervisors

Apply Now

All applicants must:

  • Have a bachelor’s degree from an accredited institution; international applicants must have the equivalent of a U.S. baccalaureate degree
  • Supply a personal statement, resume, two references, one letter of recommendation, transcripts for any current program or coursework and all prior degrees, and a $75 non-refundable application fee
  • Contact the Center for Patient Partnerships (CPP) for application details
  • Enroll at UW-Madison as a University Special student

Please review the Frequently Asked Questions and visit the program website before applying.

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